Insights
Notes for swim club owners and coaches.
Plain-language guides on selling a club, planning a succession, valuing a program and growing revenue with the water you already have.
All postsOwnershipProgramsCoachingSellingGrowthSwimmersValuationFacilitiesOperationsTransitionsSelling your clubSuccession
New posts publish here first. Subscribe via RSS to get them as they go live.
OwnershipWhy Pools Are Hard Assets to Own, and How Lane One Can Help
Heating, chemicals, repairs and staffing never pause. Here is why pool owners need a plan for every hour of water, and how we help.
October 7, 2026 at 4:10 PM CDT · 2 min read
OwnershipWhy Should I Own My Own Swim Club?
Owning a swim club lets you set the culture and build long-term value. Four questions to ask before you start.
October 7, 2026 at 4:05 PM CDT · 2 min read
OwnershipWhy Swim Coaches Should Own Their Own Pool and Club
Why swim coaches should consider club operations and dependable pool access, with a clear look at the responsibilities of ownership.
October 7, 2026 at 3:11 PM CDT · 3 min read